Just as in tech companies, many sports franchises are trying to answer a basic question: what do the numbers today tell us about the possible outcomes of tomorrow — and what (or who) do we need to get to a winning outcome?
In basketball and tech in particular, a deeper understanding of efficiency — both in how to measure it and how to leverage that to build winning teams — and usage has changed the game in the last decade.
A great piece applying NBA sports metrics to Start-ups.